At the heart, Live Nation Entertainment believes that every fan deserves access to unforgettable live music. No matter if you live in a smaller city, they want to bring incredible venues to more non-major towns in the country to help make these live events more accessible.
Live Nation announced that it is investing 1 billion more in the live entertainment industry. They already are the largest live entertainment company in the world, and now they have high hopes for even more growth to occur. These hopes are driven by long-overdue ticketing reforms, growing fan demand, and a strong American economy. In the next 18 months, you will see 18 new venues ranging from intimate clubs to large outdoor amphitheaters, all established in 18 cities across the country.
Take a quick peek at the cities Live Nation is expanding in:
- Allentown, PA
- Atlanta, GA
- Birmingham, AL
- Denver, CO
- Indianapolis, IN
- Memphis, TN
- Milwaukee, WI
- Nashville, TN
- Orlando, FL
- Portland, ME
- Portland, OR
- Pittsburgh, PA
- Raleigh, NC
- Richmond, VA
- Riverside, MO
- Seattle, WA
- Shakopee, MN
- Virginia Beach, VA
The company is a big fan of President Trump’s March 31 Executive Order targeting ticket scalpers, for it will help with FAIR Ticketing reform. Keeping tickets cheap and affordable for everyone, 65% of all tickets Live Nation artists sell are under $100. They are tired for people getting screwed to go to the live event. Hopefully, this will help people enjoy more shows near them without worrying about whether they can afford them or not.