Miami-based DJ and producer Jonathan Einhorn is stepping into a bold new chapter. Known to millions as Baddies Only, the viral sensation is officially rebranding with his new alias, John Elle, and the launch of his own label, Club Bad Records.
The John Elle era officially begins on May 22nd with the Afrobeat single ‘Reloj’, featuring Puerto Rican star Lenny Tavárez and Dominican hitmaker Shadow Blow. This marks a fresh, global sound for the artist, blending infectious Afrobeat rhythms with Latin influences.
Following this release, fans can expect ‘No Creo En Amor’, with John Elle stepping in front of the mic as vocalist for the first time. An EP featuring his biggest tracks to date is also on the horizon.
Before his rise as Baddies Only, Einhorn began his musical journey as DJ Yoni, performing at college events and local parties during his time at the University of Chicago. This early experience laid the foundation for his dynamic presence in the dance music scene.
This rebrand signals more than a name change—it’s a complete artistic evolution. With over 250 million Spotify streams, a #1 hit on Traxsource, and a Top 100 Beatport entry, Jonathan Einhorn has built an undeniable presence in the dance music scene. His viral hit ‘Aquí Las Colombianas’ soared to #6 on the Shazam Dance Global Chart, amassing 1.2 million Shazams. And with 14 million followers and 6 billion views across social platforms, his fanbase is massive and highly engaged.
In his own words, John Elle shared:
“Baddies Only was a bold experiment designed to capture attention and inspire a community. Now, with the amazing followers who’ve joined me on this incredible ride, it’s time to reveal the next chapter: John Elle. This rebrand isn’t just a name change; it’s a reflection of artistic growth, depth, and my evolution as a vocalist and producer. I’ve reached a stage where I want the world to see and hear the real person behind the music, with authenticity at its core. John Elle marks a new era of creative freedom, personal storytelling, and musical innovation. ‘Baddies Only’ was just the beginning.”
Big things are coming—‘Reloj’ drops May 22nd, and fans won’t want to miss what’s next. Stay locked in with EDMTunes!