With the increasing popularity of social media and other forms of media sharing, it is becoming more common for electronic dance music artists to share videos and photos from their performances with their social networking friends and followers. Social engagement via video is proving to be a very popular way for audiences to interact with artists and become more informed about upcoming events and concerts. One such artist who is taking this step forward is Aaron Spectre. He has created a page on Facebook called “Aaron Spector’s Cd” which can be viewed at the website link below as a way for fans to view his performance videos from his recent shows in Toronto, Canada.
He began creating the Facebook page after he received several comments asking what he was up to. He then decided to use it as a means for him to interact with his fans more actively. Since then he has been adding and editing new content on a daily basis. His fan base has also grown quite rapidly. As a result of his Facebook page and Instagram account he now has over seven hundred and sixty-five thousand Facebook friends and two hundred and thirty-four thousand twitter followers.
As one can imagine, all of his fans and followers are posting comments and engaging with one another in real time. The interactive quality of social engagement is something that many artists are finding helpful when trying to engage their fans in live. It is also helping them to make the connection with their fans, which in turn will allow them to market themselves better to their fans. So what sorts of things has he been able to accomplish? Scroll down to view some of the highlights of his social engagement with his fans.
He posted several videos to his Facebook page promoting his recent performance at the Bridging Starts festival in London, UK. He included a picture of himself along with a message encouraging his Facebook fans to “like” the page to see the video. In the description of the video he includes a link for fans to “watch [his] latest vid on my twitter [account]” and added “you can also join my Facebook fan page”.
In the video he talks about coming up with the music for the song. He reveals the inspiration for the song and gives the fans a taste of what fans can expect from his forthcoming album. Fans are encouraged to “like” the page so they can be notified when new content is released. He also includes a link to the official bandcamp page so fans can get an early glimpse at the music and other upcoming events.
He also engages his fans in a Q&A section. He answers questions from fans throughout the week. Some of the topics include how he finds the time to make music, his definition of ‘great’ and lists his favorite producers/artists. The responses are generally humorous and his wit is refreshing. Most of the fans seem to like the interaction, and he seems genuinely interested in their feedback. One fan asked why he only plays soft songs on his albums.
This is just one of the updates included in the electronic dance music news round-up. Others include updates on unreleased music and albums. Some fans have taken it upon themselves to organize and compile electronic dance music news, which they send to fans. This is exciting for those who want to stay up to date and find out what is happening in the musical world.
Some fans have taken it upon themselves to start the news section themselves. This group has created blogs with detailed and engaging content. They update the blog on a daily basis with new information and interviews. Others simply keep their eyes open for new links and information. Regardless of whether you prefer to update on your own through blog posts or through news sent to your email, you can find everything you need in the latest EDM news.