Get ready to get soaked, New York! Pulse Events’ S2O New York returns to the Brooklyn Mirage, bringing back the immersive water music festival experience that’s earned the moniker “the world’s wettest party.” Celebrating Songkran, the vibrant Thai New Year tradition of water blessings, S2O has exploded onto the global festival scene since its 2015 inception, spreading its unique, drenched celebration across Asia and now, back to New York City for the second time ever. This time, trading in the late summer vibes of last year’s Labor Day debut, S2O New York 2.0 arrives in the heart of July, perfectly timed to combat NYC’s notorious summer heat. The festival takes place this year on July 25th and July 26th and will be bigger and better than before at the newly designed Brooklyn Mirage.
On Friday, July 25th, prepare for a bass-heavy onslaught from the likes of SLANDER, the duo known for their emotionally charged melodic dubstep, alongside Dillon Francis, who’ll be bringing his signature blend of moombahton and comedic flair. Jauz will deliver his genre-bending mix of trap, dubstep, and house, while Nurko sets the stage with his soaring melodic dubstep and future bass, and Ray Ray will bring the heat with her hard-hitting trap and bass rhythms.
The party continues on Saturday, July 26th, as the legendary Major Lazer, takes the stage with their infectious blend of reggae, dancehall, and electronic sounds. Prepare to be captivated by the mysterious and dark house vibes of MALAA, and then get ready for the emotional waves of William Black’s melodic dubstep. Cash Cash will deliver their signature pop-infused dance anthems, and Bonnie x Clyde will round out the day with their unique fusion of bass, trap, and house.
Presale sign up is now live here, with presale going on sale Thursday 4/10 at 10 am EST. General sale starts on Friday 4/11 at 10 am EST.
The Brooklyn Mirage, now dramatically enhanced, provides the perfect stage for S2O New York 2.0. This venue’s transformation, inspired by operatic grandeur, features a unique kinetic shutter system that seamlessly transitions from an intimate theater to a vast, 270-degree virtual environment. Artists can craft breathtaking visual experiences across a 30K resolution LED canvas. A custom L-Acoustics sound system, combined with a towering, sustainable timber structure, ensures that S2O attendees are immersed in both stunning visuals and pristine audio, no matter where they stand.
About Pulse Events
With its proven track record of hosting exceptional live events, Pulse Events, lead by CEO Luffy Huang, continues their mission of representing Asian-Americans and AAPI within the international dance music community through their productions, showcased by their two successful editions of Spring Festival: Lunar New Year (which celebrates Chinese New Year) and now, the second edition of S2O New York.
The event producer and promoter’s brand mission is to be a pioneer of culture and media innovation, having previously hosted industry-leading electronic music artists such as Martin Garrix, SLANDER, Afrojack, Gryffin, KSHMR, Kill The Noise, Like Mike, Seven Lions, Vini
Vici, Yellow Claw, and producing world tours for South Korean artists such as EXO and Big Bang. Through these endeavors, the brand is introducing American audiences to Asian cultural celebrations through memorable festival productions.