10 Years of Stories: Avicii Experience Showcases Exclusive Footage

The late Swedish producer and DJ Tim Bergling, globally known as Avicii, left behind a transformative legacy that continues to shape modern electronic dance music (EDM), particularly with his pioneering ability to fuse dance beats with elements of country, soul, and pop. As the world marks the 10th anniversary of his sophomore album, Stories, originally released on October 2, 2015, the occasion is being celebrated with a deeper look into the artist’s creative process.

At the time of its release, Stories created a genuine divide in the music industry. Some critics found it too polished for EDM purists, while others felt it was too experimental for pop radio. Avicii embraced this tension, using it to prove a vital point: the album shattered the “big-room formula”. Demonstrating that EDM had the capacity to stretch, blend genres, and tell complex stories while remaining rooted in the energy of the dancefloor.

The album’s anniversary is being marked by a special pop-up event at the Avicii Experience in Stockholm. The tribute will offer an intimate look into Avicii’s creative world. Featuring exclusive footage and memorabilia that detail the making of Stories. The album, released in October 2015, holds particular significance as it was his last studio project before his untimely death in 2018 at the age of 28. Visitors will also get up-close access to original plaques and artifacts from the album’s production era.

The newsletter announcing the commemorative pop-up highlights how the album Stories served as a turning point for Avicii. Daring to blend his signature progressive house with unexpected influences like soul, funk, and blues. This album includes hits like “Waiting For Love” and “For A Better Day”. Collaborations with artists like Wyclef Jean, Matisyahu, Zac Brown, and Chris Martin.

In addition to the exhibition, the Avicii Experience is releasing a special Stories merchandise collection to mark the anniversary. The collection includes exclusive apparel and a highly anticipated limited-edition snapback cap, specifically designed for dedicated fans and collectors. The new merchandise is available for purchase now. The “Stories 10th Anniversary Collection” is available at the official Avicii store, featuring products such as commemorative hats, sweatshirts, and T-shirts. In the meantime, you can remember good times and play the album below.